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Faces on Your Website = Trust!

Faces on Your Website = Trust! With more homeowners checking out your home improvement business website during the pandemic, it’s imperative that you find a way to convey trust with these consumers. One of the best ways to do that? Show them your lovely faces! Stock photos don’t convey trust. Include pictures of yourself and your staff to communicate trust and convert more visitors!

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Three Reasons Your Home Improvement Company Needs an Email Marketing Newsletter

Email marketing is inexpensive, and it can drive spectacular ROI. On average, businesses report returns of around $42 for every dollar spent. And while there are many types of email marketing, the newsletter is one that home improvement businesses shouldn’t overlook. Here are three reasons to consider adding a monthly email newsletter to your home improvement marketing toolbox: 1. Demonstrate Your Expertise A regular newsletter isn’t a place to spam Read More

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Three Mistakes You Might Be Making With Local Home Improvement Marketing

If someone knows about your business or services, chances are they found that information online. More than 95 percent of people find out more about businesses online than via any other method. Couple that fact with this one: More than half of all Google searches have local intent. That means people are trying to find out about local goods, services, and businesses. You can see why local online marketing is Read More

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